For over 60 years Sierra Bullets has been dedicated to the manufacture of the most accurate bullets in the world. This commitment to performance has established a "Tradition of Precision" for which Sierra is known throughout the world.

Over the years, much has changed in the industry and in the marketplace. One common thread running throughout this time however, has been Sierra's focus on bullets. Hunting and target bullets for rifles and handguns are the only products we make and we work hard to make them better than anyone else. If you consider the large number of serious shooters who use nothing but Sierra and the many accuracy records held by marksmen shooting Sierra bullets, we believe we accomplish our objective of a better bullet.

The complete range of Sierra Bullets is now available through Highland Outdoors. For full details on the Sierra Range, go to the following link www.sierrabullets.com

Sierra Exterior Ballistics

Catering to those interested in more technical exterior ballistics data and information, Sierra launched the new web site (www.exteriorballistics.com) on June 15. Technical information from both the 4th and 5th Edition reloading manuals as well as the entire Exterior Ballistics tables from the 4th manual are present on the site. A question and answer message board will keep you informed and entertained. Technical articles from Sierra Ballistic Experts Ted Almgren and Bill McDonald as well as the Sierra Ballistic Technicians will appear periodically. Please let us know how you like this new site.